Photo Credit: Robin Randolph

Creativity is your superpower. Execution is mine.

About Me

Hello! I’m Laurie Seidman, a television executive, producer, and creative problem-solver with over 25 years experience on set and over a decade at the highest levels of experience inside the studio and network systems. From NBCUniversal to CBS and Paramount, I’ve guided Emmy-winning series through every stage of the creative process.

What I Do

I’m a creative strategist with a deep background as a television executive, producer, and production leader. I partner with streamers, studios, production companies and creators to develop and deliver content that truly connects with audiences.
My work spans from shaping big-picture creative direction to orchestrating every step of the production process, bringing ideas to life on time, on budget and on brand.
By engaging fractional or freelance talent, you gain access to high-level creative thinking and industry-tested execution without the long ramp-up. Whether launching a new project, refining a series, or bridging leadership gaps, I bring the insight, agility, and storytelling expertise to help your team succeed.
Bringing executive-level creative strategy and production expertise to the entertainment industry fractionally, flexibly, and with impact.

I Help:

  • Develop and package projects with an eye toward both artistry and market needs.

  • Build and strengthen creative teams, ensuring the right mix of vision, voices, skills, and perspectives.

  • Manage day-to-day production challenges with efficiency and calm leadership.

  • Offer creative feedback, insight and guidance on scripts, story or character arcs for traditional tv, digital or A.I. productions

  • Lead creative and technical teams through pivotal or challenging moments.

  • Bridge communication between creators and executives at studios, production companies, networks, and streamers.

  • Connect the right people to the right opportunities by leveraging my deep relationships across the entertainment industry.

My network is your networth. Creative strategies are only as strong as the teams you build around them.

My Services

  • Advising on story development, positioning, and presentation for studios, streamers, and investors

    • Using industry connections and insight to help assemble the right team for success.

  • Stepping in to steady productions, streamline workflows, and resolve relational or logistical challenges.

  • Fractual/Freelance/Gig worker opportunities. Hire me on contract for your short-term or long-term projects as a producer or creative executive. I provide the same creative, strategic oversight and leadership as a full-time contract-worker, without the permanent commitment or overhead. Providing notes, managing teams, negotiating contracts, ensuring your projects meet the expectations of stakeholders.

  • My longstanding relationships with agents, managers and publicists help discover and connect artists, technicians and creatives to the right creative homes.

  • Coaching emerging writers, producers, and showrunners as they step into leadership roles.

    • Available to speak on industry panels, participate in thought leadership discussions, keynote at events, and serve as a guest speaker for universities and academic programs.

My Promise

I don’t just “consult”, I partner.
My goal is to show up, get into the trenches, and leave every project and production stronger, smoother, and more collaborative than when I arrived.

My background in news, live entertainment, scripted and unscripted television production as well as my experience as an executive with oversight of long-running series is your key to success.

What are your needs and how can I connect you to the best partners? My network touches every aspect of the entertainment industry having worked closely with all the following cross-divisional and creative teams:

STUDIO/NETWORK:

Marketing| Brand Integration | Sales | Publicity | Social Media | Photography | Labor Relations | Standards and Practices | Business Affairs| Legal | Post Production | Casting | Talent Booking| Production| Production Finance| Music| Human Resources | Research and Ratings| Diversity and Inclusion and so much more!

PRODUCTION:

Showrunners and writers| Directors| Line Producers, Production Managers| Production Design| Lighting and Grips| Hair, Makeup| Visual Effects| Editors| Transportation| Stage Managers| Live Broadcast| Graphic Design| Cinematographers| Wardrobe Designers| Location Managers| Technical Directors| Camera and so much more!

Why Me?

Proven Track Record: Laurie is a former Television Producer and SVP at Paramount Global & CBS, stewarding scripted dramas, live daily talk shows and working closely with specials, current and alternative teams. With over 5,000 hours of television experience, Laurie’s projects have garnered 58 Emmy nominations and 14 wins.

  • On‑Set Leadership: Hands-on producer for hit series (Medium, The Talk) with deep experience bridging communication between showrunners, talent, and executives.

  • Mentorship DNA: Decades of mentoring emerging creatives and diverse voices across the industry.

  • Trusted Perspective: Known for calm problem-solving, strategic insight, forward thinking and building trusted relationships across divisions from production crews to C-suites, from the below the line, to above the line. Every team member is a valuable creative contributor and they feel seen, heard and connected to the overall vision.

Contact Laurie

Interested in working together? Fill out some info and I’ll be in touch for a FREE 30-minute consultation about your goals.

I look forward to supporting your vision and designing our creative partnership together.

Pricing depends on the scope of your project. Inquire within.